Top 5 Fashion Games on iOS in South Africa: Q1 2023 Performance

In Q1 2023, the top 5 fashion games on iOS in South Africa demonstrated varied performance in terms of downloads, revenue, and active users. The data, sourced from Sensor Tower, reveals insights into the popularity and financial success of these games. Below is a detailed look at how each game fared during the quarter.

Project Makeover from Magic Tavern, Inc. saw an overall decline in weekly revenue, starting at approximately $4.2K at the end of December and dropping to around $2.6K by the end of March. However, weekly downloads showed some fluctuations, peaking at 2.7K in early February and ending the quarter at around 1.4K. Weekly active users also exhibited a downward trend, starting at 11.1K and closing the quarter at approximately 12.9K.

Crowdstar LLC's Covet Fashion: Dress Up Game experienced a mixed quarter. Weekly revenue varied, with a notable peak of $1.3K in mid-February. Downloads remained low throughout the quarter, fluctuating between 5 and 100 per week. The game maintained a relatively stable number of active users, hovering around 220 to 300.

SUITSME: Dress Up Fashion Game by ZIRAFIT LIMITED showed a steady weekly revenue, mostly staying between $300 and $500, with minor variations. Download numbers were inconsistent, starting strong at 1.2K in late December but dropping significantly to single digits by the end of March. Active users followed a similar trend, decreasing from 1.3K at the beginning of the quarter to around 419 by the end.

Love Nikki-Dress UP Queen from Galaxy Play Technology Limited had a noteworthy spike in revenue, reaching $2.7K in mid-February. However, download numbers were relatively low, peaking at 26 in early January and fluctuating around single digits for most of the quarter. Active users remained consistent, staying close to 90 throughout the period.

Finally, Pocket Styler: Fashion Stars by Nordcurrent UAB showed varied performance. Weekly revenue fluctuated, with a notable increase to $602 in late March. Downloads saw a significant rise towards the end of the quarter, peaking at 527. Active users also increased steadily, starting at 921 and reaching 1.6K by the end of March.

These insights, derived from Sensor Tower data, highlight the dynamic nature of the fashion game market in South Africa. For more detailed analytics and trends, visit Sensor Tower.